Polo Ralph Lauren is extending its iPhone marketing activities. Their latest application is called Rugby Ralph Lauren and it allows users to make their own Rugby directly from their shiny…

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It hasn’t been officially reported, however, we’ve found the scoop that there’s a high possibility that two new “rugged” mobile phones will be available soon for Rogers Mobile (a leading wireless company in Canada). The two new devices are called the Samsung Rugby A836 and the ZTE Rock F165. Both of these devices meet the 810F military standards deeming the device the strength to withstand shock vibrations, rain, dust and solar radiations.

These devices will carry HSDPA connectivity, A-GPS, Bluetooth and a 1.3 megapixel camera. The phone will cost an average of $149.99 with a 3 year contract.

Samsung Rugby A836

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source Unwired View

Samsung SGH-a837 Rugby is an ultra-rugged phone for AT&T carrier with a 2″ 65k color TFT display, 1.3 megapixel camera, Bluetooth, microSD card support, and a-GPS capability.

source MobileBurn

Samsung together with AT&T today introduced new rugged phone, the Samsung SGH-a837 Rugby, which is the first handset supporting Video Share calling and Push to Talk network available through AT&T. The clamshell device comes with a 1.3 megapixel camera with video capture, Bluetooth support, microSD memory card slot, and a-GPS function. The SGH-a837 has a military standard MIL-STD-810F to withstand dust, shock, vibration, rain, humidity, solar radiation, altitude and temperature extremes.

The Rugby measures 101.6 x 53.3 x 22.9 mm, weighs 133 g and also features a 2 inches 65k color TFT display with 128×160 pixels. The phone allows users to access to web, use messaging services of the AT&T and play music files via a MP3 player. Including dual-band 3G connectivity and quad-band GSM technology it’s available for $129.99 with a 2-year service agreement and after a $50 mail-in rebate. Customers may choose from yellow, burgundy or black color.

Samsung SGH-a837 Rugby