HTC and Parrot announce strategic alliance

HTC Corp. (TAIEX: 2498; ????HTC????), the leading provider of Microsoft® Windows Mobile® based smart devices, and Parrot®, leader in wireless peripherals around the mobile phone, announced an alliance to develop improved compatibility and overall user experience between the companies’ products. The alliance will see HTC working closely with Parrot to align product roadmaps, marketing efforts and channel development to provide an enhanced complimentary solution for customers.

????While HTC smart devices offer users one device for all their content, Parrot provides the easy-to-use wireless peripherals to release that content wherever and whenever the user wants,???? said Henri Seydoux, founder and CEO of Parrot. ????This enables HTC users to maximise the use of their devices through Parrot’s technology.????

Parrot manufactures a wide range of wireless mobile phone accessories for the car and home, from Bluetooth® handsfree car kits to wireless digital picture frames and Hi-Fi speaker systems. Parrot’s product range includes wireless peripherals to suit every environment for HTC devices – be it in the car, at home or in the office.

????By working in tandem with Parrot we can enhance our offering of mobility and connectivity and add real value for all customers through providing them expanded capabilities to their devices,???? said Florian Seiche, Vice President, HTC Europe.

HTC has been manufacturing powerful Microsoft® Windows Mobile® based Smartphones and PDAs for more than ten years. The company launched its own consumer brand in 2006 and has since made great strides into both the corporate and consumer mobile markets. HTC’s diverse range of converged mobile devices offers choice for consumers, whatever their mobile needs. Its latest developments include the new Touch family of products including the HTC Touch????, HTC Touch Dual???? and HTC Touch Cruise????.

All three devices incorporate HTC’s touch-driven TouchFLO® interface which provides an intuitive user experience. These devices integrate seamlessly with Parrot accessories to deliver more choice for users. For instance, users can listen to their MP3 collection with the wireless Parrot PARTY to create instant entertainment on the move.