AT&T Introduces New Social Networking and Mobile Media Applications from Juice Wireless and Buzzwire

JuiceCaster 6.0 is available for $2.99 a month on compatible 2G and 3G AT&T handsets. AT&T customers can simply text Juice to 386 to begin connecting and communicating in a rich social- networking environment that includes profiles, pictures, videos, friend lists, comments, ratings and personal status updates. For more information on JuiceCaster, visit www.att.com/mediamall.

Buzzwire

Launched last month, this innovative mobile media service from Buzzwire Inc. lets you use your AT&T mobile device to access a broad media library with more than 5,000 clips, including everything from your favorite Webisodes, unique user-generated video content and other video programming created specifically for the Web audience, such as news, sports and entertainment.

Today’s Buzz, which is a daily feature on Buzzwire, gives you a list of the top 10 most popular video clips on the Web. You also have the flexibility to create your own personal media channel ? video, audio and live radio ? and stream it to your phones with just one click. You can also bookmark any of the content in Today’s Buzz for viewing at a time more convenient for you. In addition, Buzzwire not only compiles and categorizes the popular video clips in one central library, but the content is also filtered and formatted so that the viewing experience is optimal for the mobile environment.

“Buzzwire is a nice complement to our extensive suite of social-networking and video applications,” said Collins. “We are always in search of ways to give our customers convenient and easy access to the content they care about most. Buzzwire gives our customers choice and control over their Web-based media, whether it’s mobile access to their favorite Internet radio station, Webisodes or sports-related video. It’s a great way for our customers to personalize their mobile experience.”

“Buzzwire is all about giving people snippets of time in their busy schedules to stay on top of the latest videos, find the information they need, steal a moment to connect with a friend over a shared interest or simply tune out the world and enjoy,” said Andrew MacFarlane, CEO of Buzzwire. “We’re excited to work with AT&T to deliver a compelling and relevant mobile application that allows its customers to stay connected to the people and things that matter most.”

The Buzzwire mobile media application is $4.99 a month and is available today for download via the AT&T MediaMall at www.att.com/mediamall on many of AT&T’s most popular 3G handsets.

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